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Consumer Behavior and Marketing Research; Zimbabwean Consumer Desires

Program

Fulbright U.S. Scholar Program

Program Country

Grant Activity Type

Lecturer

Discipline

Academic Year

Dates

September 1991 - July 1992

Flex

No

Scholar type

U.S. Scholar

Project Title

Consumer Behavior and Marketing Research; Zimbabwean Consumer Desires

Scholar Information

Grantee

Russell Belk

Title

Professor of Business Administration

Institution

University of Utah

Department

Department of Marketing, Graduate School of Business

Host Institutions

Institution

University of Craiova