Integrating Logistics Techniques and Marketing Management to Build the Framework and Theory of New Business Models
Program
Fulbright Visiting Scholar Program
Grant Activity Type
Research
Dates
-
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
Integrating Logistics Techniques and Marketing Management to Build the Framework and Theory of New Business Models
Scholar Information
Department
Department of Marketing
Host Institutions
Host Department
Department of Industrial and Information Engineering