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Customer Satisfaction Evaluation Methods in American Enterprises

Program

Fulbright Visiting Scholar Program

Program Country

Grant Activity Type

Research

Discipline

Academic Year

Dates

September 2003 - August 2004

Flex

No

Scholar type

Non-U.S. (Visiting) Scholar

Project Title

Customer Satisfaction Evaluation Methods in American Enterprises

Scholar Information

Grantee

Jinlan Liu

Title

Professor

Institution

Tianjin University

Department

Department of Management Science and Management Information Systems

Host Institutions

Institution

University of Michigan-Ann Arbor

Faculty

Dr. Claes Fornell

Host Department

National Quality Research Center