Global Marketing: The Organizational Principals of the Company's Strategy and Behavior in Internal and Foreign Markets
Program
Fulbright Visiting Scholar Program
Grant Activity Type
Research
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
Global Marketing: The Organizational Principals of the Company's Strategy and Behavior in Internal and Foreign Markets
Scholar Information
Grantee
Olena Kanishchenko
Title
Associate Professor
Department
Department of Industrial Marketing, Faculty of Management and Marketing
Host Institutions
Faculty
Dr. William Locander
Host Department
Department of Marketing
Faculty
Dr. William Locander
Host Department
Department of Marketing