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Mehmet Talay

Home Country

United States

A Cross-Cultural Study of Sustainable Innovations, Luxury Markets, and Performance Outcomes

Program

Fulbright U.S. Scholar Program

Program Country

Grant Activity Type

Lecturer, Research

Discipline

Specialization

Marketing

Academic Year

Dates

September 2023 - December 2023

Flex

No

Scholar type

U.S. Scholar

Award Title

13184-FR|Fulbright-CY Initiative Award (CY Cergy Paris Université and ESSEC Business School)

Project Title

A Cross-Cultural Study of Sustainable Innovations, Luxury Markets, and Performance Outcomes

Scholar Information

Grantee

Mehmet Talay

Title

Professor and Director

Institution

University of Massachusetts, Lowell

Department

Marketing, Entrepreneurship, and Innovation

School

Manning School of Business

Host Institutions

Institution

ESSEC Business School