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Jeon Noh

Home Country

Best Practices in New Product and Brand Management: Korea and the United States

Program

Fulbright Visiting Scholar Program

Program Country

Grant Activity Type

Research

Discipline

Academic Year

Dates

August 2003 - August 2004

Flex

No

Scholar type

Non-U.S. (Visiting) Scholar

Project Title

Best Practices in New Product and Brand Management: Korea and the United States

Scholar Information

Grantee

Jeon Noh

Title

Professor

Institution

Yonsei University

Department

Department of Business Administration

Host Institutions

Institution

University of Washington

Faculty

Dr. Michael Song

Host Department

Department of Marketing and International Business