Xiucheng Fan

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U.S. Enterprises' Strategies for Chinese Markets

Program
Fulbright Visiting Scholar Program
Program Country
Grant Activity Type
Research
Discipline
Academic Year
Flex
No
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
U.S. Enterprises' Strategies for Chinese Markets

Scholar Information

Grantee
Xiucheng Fan
Title
Associate Professor
Institution
Department
Department of Management
Host Institutions
Faculty
Dr. Jerry Wind
Host Department
Department of Marketing
Faculty
Dr. Jerry Wind
Host Department
Department of Marketing