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1. Export marketing: a comparative analysis of East-West trade, 2. Cognitive choice theory of consumer and management
Program
Fulbright Visiting Scholar Program
Program Country
Grant Activity Type
Research
Discipline
Academic Year
Dates
-
Flex
No
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
1. Export marketing: a comparative analysis of East-West trade, 2. Cognitive choice theory of consumer and management
Scholar Information
Grantee
Uolevi Lehtinen
Title
Associate Professor
Institution
Host Institutions
Institution
Faculty
Dr. James Bettman