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Consumer Preferences and Firm Profitability Under Voluntary Pricing Mechanisms
Program
Fulbright Visiting Scholar Program
Program Country
Grant Activity Type
Research
Discipline
Specialization
Business
Academic Year
Dates
-
Flex
No
Scholar type
Non-U.S. (Visiting) Scholar
Project Title
Consumer Preferences and Firm Profitability Under Voluntary Pricing Mechanisms
Scholar Information
Grantee
Fernando Sobral Machado
Title
Associate Professor
Institution
Host Institutions
Institution
Faculty
Rajiv Sinha
Host Department
Department of Marketing